Toyota (GB) Plc of Great Burgh, Burgh Heath, Epsom, Surrey KT18 5UX are the Data Controller and responsible for the processing of your personal data for the purposes listed below. For full details on how we use your data and your rights, visit our Privacy Policy.

  • Requesting a Test Drive, Brochure, Get a Quote, booking a service or Contact Us

    When you contact us with a request for test drive, quotation, brochure, appointment or any other request for information on Lexus products, services or apps via our Lexus website or a Lexus application, the following rules will apply:

    Your Data – We will only collect data that is required to fulfil your specific request. This may include your name, address, email address and telephone number. The forms you completed are designed to only capture the required information to fulfil your request.

    Sharing your data – Your data will not be shared with any other company, except for Authorised Centres, when they are required to fulfil your request or if you provided permission. When this happens, we will forward your details to your nearest Authorised Centre. We also use trusted third parties to deliver services on our behalf.

    Keeping your data – We will only use your data for fulfilling your request, if you have not separately consented to receiving personalised communications from us, you won’t receive any.

  • Marketing Communications – Only with your consent

    If you provide consent to marketing on our website forms or at an Authorised Centre, we will process your data to send you:

    Reminders – related to your vehicle and to renew any services we offer that expires.

    Offers and Events – information related to our latest products and services, which could be relevant for your vehicle or mobility.

    Surveys - send you requests to participate in surveys we undertake with respect to you, your Lexus vehicle and/or the Lexus products and services, which we may follow up on.

  • How long do we retain your data for?

    At Toyota (GB) Plc we only retain your data for as long as required by law or where we have an appropriate business justification. Your consent to marketing is not taken as consent to market to you forever, so if we feel you’re not engaging, we do not take your consent for granted and will supress you after a threshold is reached. You have the opportunity to unsubscribe from our communications at any point by contacting us directly, unsubscribing or completing our unsubscribe form. We will either remove you when the retention period has reached or on request.

  • Is the data shared with anyone?

    We only share your data with Authorised Centres, providers of services for things such as warranties, insurance, financial services and we also use third party hosted systems to enable us to deliver our services effectively.

    Lexus Motor Insurance (LMI) – Your data will be passed to LMI if you decide to have insurance with them. They operate as a separate Data Controller and you should view their privacy policy to understand how your data is processed by them.

    Lexus Financial Services (LFS) – If you complete a financial agreement or request a quotation with Lexus, this is delivered by Lexus Financial Services. This includes all Financial services on the Lexus (GB) Plc website. They operate as a separate Data Controller and you should view their privacy policy to understand how your data is processed by them.

    Toyota Motor Europe (TME) – When you provide your permission to personalised marketing communications we share your information with TME, as they provide system support to us and allow us to manage your preferences. TME also manage certain systems on our behalf, request certain business-related information from us to undertake European wide analysis of our customers experience and satisfaction.

    Third Party System Providers – We also use approved third-party system providers who help us deliver our services, such as manage your preferences, help us communicate to our customers and understand our demographics and customer preferences better. We ensure that there are contracts in place with these Data Processors that include appropriate security and privacy contractual clauses and controls to protect your personal data.

  • Data Processed outside of the European Economic Area (EEA)

    Your personal data will be processed outside of the EEA, as we use Salesforce Marketing Cloud, which is hosted in the United States of America. To ensure we have adequate safeguards in place we have signed up to standard contractual clauses on the processing of your personal data.

  • Want to know more?

    If you would like to know any more information with regards to this privacy notices or have any queries or questions in relation to how we process your personal data then please don’t hesitate to visit our Privacy Policy, contact our Data Protection Officer at or alternatively by post you can write to Data Protection Officer, Toyota (GB) PLC Great Burgh, Burgh Heath, Epsom, Surrey KT18 5UX.