IN A VAST FACTORY 250 KILOMETERS OUTSIDE TOKYO, A GROUP OF CRAFTSPEOPLE IS FORGING SOME OF THE MOST SOUGHT-AFTER WHEELS IN THE WORLD.
Each morning, Masato Sawada, head factory manager of BBS Japan Co. Ltd., walks the floor of the Takaoka wheel factory, carefully examining each workstation and greeting each worker to ensure that operations are running smoothly and high-quality forged wheels are being turned out on time. His “morning stroll” can take up to a few hours. The Takaoka facility is huge and bustling, 38,520 square meters in total, or roughly nine acres of land. It accommodates 300 employees.